Blog Promotional Tips and Tools| Topics: SEO, Guest Blogging, Facebook Advertising, Video marketing, Email Marketing, Blog PR, Social networking sites, Paid advertising (PPC).
We are talking about best ways, tips, and tools to promote your blogs or websites to the next higher level using some of the most popular techniques. That’s why we started this series based on “blog promotional tips” to help our fellow bloggers, marketers, publishers, web masters, and whoever is interested in marketing their web pages.
We will be publishing Top 100 tips for promoting a blog. New and medium level bloggers could take a lot of benefits from these posts and hence promote their own blogs successfully. If you have any question, query, or suggestion- please do post in comments
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| 100 Tips and Ideas for Promoting a Blog |
This time we will be talking about SEO, guest blogging, etc. And We have briefly explained each topic mentioned in the list of ‘best 100 tips for blog/ website promotion” .
You can read about each topic in details separately on the other posts on this blog.
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To read the Part 1 ( #1-6) visit here-> 100 blog promotion tips part 1
Main topics in this list-
#7- Search Engine optimization (SEO)
#8- Guest Blogging
#9 -Facebook marketing
#10- You tube- Video marketing
#11- PPC
#12- Social networking sites
#13- Email Marketing
#14- Blog promotion by “word of mouth” advertising
#15- Blog PR (Public relationship method)
( points #1 to #6 have been mentioned in the part 1 of this “blog promotion 100 tips” series )
#7. Promote your Blog with Search Engine optimization (SEO)
SEO- Search Engine Optimisation is the procedure of enhancing your site’s presence in online search engines natural outcomes via maximizing your web pages with the keyword phrase expressions that are most likely to be searched by users.
Consider it: when you seek something in Google, do you generally exceed the initial couple of web pages of outcomes? Possibly not, and neither will certainly your possible consumers.
Some well-liked methods to boost natural search engine results are such as, modifying already existing content, getting rid of obstacles to indexing tasks of online search engine raising the variety of backlinks or incoming links (links your web site obtains from various other websites– which shows the appeal or value of your internet site).
Search Engine Optimisation could be a taxing procedure originally, however it’s a crucial action to obtaining additional traffic and getting a leading area in online search engine for your major keyword phrase expressions. It may take many months to see considerable outcomes with SEO if you have not currently enhanced your web-site for search engines.
#8 Use Guest Blogging
Creating complimentary, initial content on your website could assist you bring brand-new site visitors and establish you besides the competitors. Writing blog posts on various other famous blogs in your particular niche is also a lot more helpful in producing traffic.
By mentioning relevant keywords and services in a good written portfolio which you use in your bio at the end of your guest post, you could attract brand-new site visitors from a source that most likely obtains a lot more traffic compared to your existing blog or web site.
#9 Paid traffic from Internet giants, like AdWords, Bing Ads, 7 Search- PPC marketing
Using PPC Internet marketing to generate traffic to your site from online search engines, like Google, Yahoo. With Google AdWords, there’s no investing need- you could establish a budget plan of as little as 5 bucks a day price or assign maximum 10 cents for each click.
Your major emphasis ought to be on sale/right keyword rankings so you acquire the most effective ROI. Just decide on keyword phrase expressions and the online search engine will certainly assist you in getting the target market for your placed ads, any place you could decide for they and the ads will be viewed only in that area.
#10 Use Facebook Advertising and Marketing to Promote your Blog
Millions of individuals utilize Facebook daily (FB had 483 million unique users everyday in December 2011) and the ordinary U.S. Facebook users invest eight hours per month on the website. And it’s not only well-liked by teens and university students, but
all sorts of demographics are now normal users of the social network.
Facebook ads could assist you target folks from a certain place, close friends of your existing supporters, and even people which “like” various other web pages, to name a few alternatives such as age and passions. Plus, it’s an affordable mean to generate brand-new traffic- you could establish an everyday spending plan, spend for clicks, or pay when folks see your ad.
Like, Google AdWords, you can use Facebook’s traffic in order to bring those paid visitors to your site.
#11 Online Video Marketing for Promotion
Producing video clips and publishing them on YouTube could assist your content acquire good visibility on YouTube. From there, not just does Google index your content, but also others could embed your video clip on their blogs and share it through social media sites.
Going “viral” is absolutely preferable, it’s crucial to bear in mind that not every video clip has to obtain a million sights to effectively drive traffic to your internet site.
As an alternative, concentrate on a action call via an activity that says to audiences precisely where to go (your blog site), the best ways to do it (link), and why to do it (complimentary content, competition, and so on) as soon as they’ve completed viewing.
#12 Make Use of Email Marketing
Money is in the list! You must have heard this already. Due to the fact that many individuals need to be involved a number of times prior to they buy something from your blog or website, Email advertising is an excellent device.
It’s been around for several years, and is still among the best means to involve current and prospective consumers/ readers.
Offer your subscribers something which is engaging and fulfills their needs in some or the other ways.
To get good number of feed/email subscribes offer them some freebies (competitions, fantastic content, expert details, and so on) then regularly send out some wonderful content so they do not unsubscribe from your list.
Motivate them to get back to your web site often by revealing some good future posts that are of their interests.Time to time offer your readers some brand-new items, posts, whitepapers, video clips, ebooks, etc.
#13. Word of Mouth based Promotions
When you’re seeking a brand-new beauty shop to obtain a hairstyle, or a fantastic dining establishment in a nearby community, you are most likely to count on opinions of good friends, family members, or on the internet sources to find the very best ranked and evaluated alternatives.
These sources are bottom lines for driving traffic to your internet site as well. concentrate on structure of your sites’s image in the eye’s of your followers, friends, and fans in order to acquire good evaluations and word of mouth suggestions.
You could likewise join relevant online forums or discuss your blog posts while interacting without appearing as if you are advertising your content.
#14. Online Promotions over Social Networking Sites
Just like email advertising, social networks help you connect with your prospective readers and urge them to do some activities on your blog.
You get good opportunities to convince your prospective readers from your Facebook or Twitter accounts.
However you must additionally discuss content that takes care of their basic interests.Social networks are fantastic sources for word of mouth advertising and marketing; Your connections help you see exactly what your visitors and fellow bloggers are discussing and what kind of suggestions they may supply.
#15 PR (Press Release Submission)
Structuring your track record and impact is a fundamental part of driving traffic to your business or services/ blog/ website. Via public relationship techniques, you could create a brand name for your blog by your own as a specialist in your particular niche and create your integrity.
Doing this could increase interest/ sales/traffic for your blog and create your brand name recognition. Submitting good press release articles – that tell about your services and content in detail – to various good PR sites could add to the traffic drive and create some extra interest in your services/ articles/ posts or products.
Your comments are welcome:
Your inputs are invaluable to us, so please feel free to add your suggestions or ask something which is within the scope of the topic and we will be happy to help you!
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